According to Bookscan, “U.S. publishers sold 825.7 million print books in 2021, up 8.9% over the previous year,” and according to Google, there are 129,864,800 books in the world. That’s a LOT of books.
If you’re a new sales professional, or you’re looking to up your sales game and earn more business, what books should you read?
ALL OF THEM!
Just kidding. I’ve found many books aren’t worth reading, many books would be better in just a blog post, a video or a podcast, and some books just aren’t that interesting to me.
I get asked all the time “What books ARE worth reading to up your sales game and help you earn more business?”
Looking around my office, I found 12 books that can help you better yourself and your sales game, whether you’re in SaaS sales, selling yourself as a service, or anything in between. The lessons I’ve taken from these books have helped me immensely. They are in no particular order, and the list is by no means exhaustive. They are 12 books that have helped me, and I know will help you.
- Sell Without Selling Out – Andy Paul
- Exactly What To Say – Phil M. Jones
- The Go-Giver – Bob Burg and John David Mann
- Go For No – Richard Fenton and Andrea Waltz
- Tech-Powered Sales – Justin Michael and Tony Hughes
- The Lost Art of Closing – Anthony Iannarino
- Smart Calling – Art Sobczak
- Influence Is Your Superpower – Zoe Chance
- More Sales Less Time – Jill Konrath
- Gap Selling – Keenan
- No More Cold Calling – Joanne Black
- Sell Different! – Lee Salz
YOUR TURN: What would YOU add to this list of sales books? Have you read any of them? How have they helped you?About the author: Phil Gerbyshak has read more books than he can count, and has more unread books in his library and on his Kindle than he will ever get through, but that doesn’t stop him from getting – and reading – many more new books every year. If you buy any of the books on this list, Phil may get enough money to buy another book.